HyperGrowth Partners’ Martin Gontovnikas on the importance of optimizing for the right metrics

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Grow With It

Ortto

6 episodes

9 months ago

Grow With It is a limited series podcast from Ortto about how businesses can operationalise their data to grow faster hosted by Michael Sharkey, co-founder and CEO of Ortto, and Jesus Requena, Marketing + Growth at Hex. Every episode, Michael and Jesus will share practical and actionable insights from leading experts in data and growth.

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All content for Grow With It is the property of Ortto and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Hosted on Acast. See acast.com/privacy for more information.

Management

Technology,

Business

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HyperGrowth Partners’ Martin Gontovnikas on the importance of optimizing for the right metrics

Grow With It

46 minutes 8 seconds

2 years ago

HyperGrowth Partners’ Martin Gontovnikas on the importance of optimizing for the right metrics

Optimizing for the wrong metric could hurt your bottom line in the long run, says Martin Gontovnikas, Co-Founder and GTM Advisor at HyperGrowth Partners, even if the optimization is successful. Sound counterintuitive? Gontovnikas shares why with Mike Sharkey, CEO and co-founder of Ortto, and Jesus Requena, Marketing + Growth at Hex.

Hosted on Acast. See acast.com/privacy for more information.