Is it possible for lead generation to be sustainable for independent consultants who are wearing so many hats in their businesses? What does a sustainable lead generation process look like? In this episode, Melisa breaks down why so many consultants fall into the start/stop lead generation cycle and end up creating feast or famine in their businesses. It’s because their lead generation strategy, routines, and mindset are not sustainable. You’ll learn why outsourcing or automating your lead ge...
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Is it possible for lead generation to be sustainable for independent consultants who are wearing so many hats in their businesses? What does a sustainable lead generation process look like? In this episode, Melisa breaks down why so many consultants fall into the start/stop lead generation cycle and end up creating feast or famine in their businesses. It’s because their lead generation strategy, routines, and mindset are not sustainable. You’ll learn why outsourcing or automating your lead ge...
235. Using a Sprint to Fill Your Consulting Pipeline
Grow Your Independent Consulting Business
30 minutes
2 months ago
235. Using a Sprint to Fill Your Consulting Pipeline
Your pipeline is not where you want it to be. You’re struggling to maintain consistent business development routines. You’re not sure where the next client is coming from. In this episode, Melisa walks you through how to implement a lead generation sprint: a short, focused burst of activity that fills your pipeline with the right kind of opportunities. She shares specific examples from three clients, all at different stages of their consulting business to show how this approach works (even if...
Grow Your Independent Consulting Business
Is it possible for lead generation to be sustainable for independent consultants who are wearing so many hats in their businesses? What does a sustainable lead generation process look like? In this episode, Melisa breaks down why so many consultants fall into the start/stop lead generation cycle and end up creating feast or famine in their businesses. It’s because their lead generation strategy, routines, and mindset are not sustainable. You’ll learn why outsourcing or automating your lead ge...
