Embark on a digital odyssey with Jim Stern, digital analytics virtuoso, as he narrates his pioneering journey from the web's nascent days to the cusp of AI's generative frontier. Glean insights from Jim's storied career, tracing the arc from basic log file analysis to the Marketing Analytics Summit's inception, and behold the vista of analytics' progression to machine learning and AI marvels. Revisit the communal spirit that united early internet data whisperers and discover the present-day p...
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Embark on a digital odyssey with Jim Stern, digital analytics virtuoso, as he narrates his pioneering journey from the web's nascent days to the cusp of AI's generative frontier. Glean insights from Jim's storied career, tracing the arc from basic log file analysis to the Marketing Analytics Summit's inception, and behold the vista of analytics' progression to machine learning and AI marvels. Revisit the communal spirit that united early internet data whisperers and discover the present-day p...
Mastering the Digital Marketing Odyssey: From Evolution to AI Revolution with Miele Oscebo
Growing Lean
22 minutes
1 year ago
Mastering the Digital Marketing Odyssey: From Evolution to AI Revolution with Miele Oscebo
Prepare to embark on a journey through the digital marketing landscape with Miele Oscebo, the pioneering CEO of Smart Finds Marketing, who mapped the trajectory from traditional to digital before many could even spell 'internet.' As a luminary who matched Google's stride into the public domain, Miele dissects the four A's of marketing—anticipate, accept, adapt, and adopt—with an intimate recount of how these principles paved his path through the dot-com boom, the social media surge, and beyon...
Growing Lean
Embark on a digital odyssey with Jim Stern, digital analytics virtuoso, as he narrates his pioneering journey from the web's nascent days to the cusp of AI's generative frontier. Glean insights from Jim's storied career, tracing the arc from basic log file analysis to the Marketing Analytics Summit's inception, and behold the vista of analytics' progression to machine learning and AI marvels. Revisit the communal spirit that united early internet data whisperers and discover the present-day p...
