Today, we're thrilled to feature Jason 'Fern' Fernandez, a veteran gym owner, esteemed CrossFit seminar staff member, and co-owner of "Best Hour Of Their Day."

Fern brings a fresh approach to gym growth, shifting the traditional focus from lead generation to member retention. He firmly believes that the quickest path to substantial gym growth lies not in acquiring new members, but in prioritizing and retaining those already on your roster. This episode delves into his unique "value first" methodology, which places member satisfaction and loyalty at the heart of a gym's operations.

We also explore the reasons behind some gyms' failure to become indispensable in their members' lives. With Fern's expertise, we shed light on these common pitfalls and offer actionable strategies that gym owners can implement to change their members' perception and enhance retention rates.

And that's not all. The episode concludes with a simple yet impactful homework assignment designed to challenge your current business strategies and catalyze improvement. Listen through to the end for these transformative insights and actionable takeaways. Don't miss the opportunity to revolutionize your approach to gym ownership!

Get in touch with Fern: 

https://www.besthouroftheirday.com/contact

Instagram: @besthouroftheirday

Facebook: https://www.facebook.com/besthouroftheirday/

Level Method provides experienced gym owners with a visual, step-by-step fitness progression system that’s fun, engaging, and easy-to-use go to https://levelmethod.com to find out more.