The next wave of colonisation is the colonisation of our knowledge." Jamie Tuuta has been managing Maori assets for a long time, in his previous role as Maori Trustee and on commercial boards and trust boards of tribal entities around New Zealand. As tribes settle their land claims, how do we ensure the protection of less tangible assets, our intellectual property? Haka Wrks has seen a huge demand for our cultural property. How do we share it while maintaining our integrity.