Mayur Palta has led Competitive Intel at some of the world's most valuable companies. And he just published a book with the lessons he learned along the way. In this episode we dive into:

• what CEOs don't understand about Competitive Intel
• memorable competitive campaigns between Oracle, AWS, and Salesforce
• how to build your "compete" muscle with the Outcompete Operating System
• the ethics of working for companies that are competing with your prior employer

And lots more.

Make sure you grab a copy of Mayur's book, Outcompete. All proceeds from the book will go to Vibha, which empowers underprivileged children with the gift of education. So you can do some good AND learn a bit about competitive intel 💚

Follow Mayur: LinkedIn

Continue the conversation with me: ⁠LinkedIn⁠ | ⁠TikTok⁠ | ⁠Twitter⁠

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