Heidi Hefferlin moved to Chattanooga decades ago with a vision—and ended up helping shape the city itself. As co-founder of HK Architects, she’s been a driving force in the revitalization of the Southside, a trailblazer in a male-dominated industry, and a builder of both spaces and community.In this episode, Heidi shares what it means to lead with conviction, the cost and reward of building something that lasts, and why great design is always about more than just buildings. We talk about her thoughts on city planning (and what she’d fix if she could), how she’s navigated gender bias in architecture, and how HK became more than a workplace—it became a home.If you love stories of grit, growth, and grounded leadership, this one’s for you.https://www.hkarchitects.net/