In this episode of High Street Matters, we tackle a subject that many independent retailers think doesn't apply to them: cyber security. The harsh reality is that small businesses are increasingly being targeted by cyber criminals, and the "it won't happen to me" mentality can be dangerously costly. 

Host Jeff Moody is joined by Andrew Goodacre, CEO of Bira, who discusses why independent retailers often have their heads in the sand about cyber threats. Melissa Minkow, Director of Retail Strategy at CI&T and retail futurist, shares alarming statistics revealing that 61% of small and medium businesses were targeted by cyber attacks in 2021, and explains the most common threats facing retailers today. 

We also hear from Andrew Maben of Kevin's Schoolwear in London, a Bira member who experienced a DDoS attack firsthand. Andrew shares his story of discovering his website had been compromised, the two-week disruption it caused, and his biggest realisations about vulnerability. 

The episode provides practical, actionable advice on protecting your business without breaking the bank, from implementing multi-factor authentication to creating crisis management plans. Because when it comes to cyber security, no business is too small to be a target—or to take action.
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