“It takes a campus to recruit a student” has become the new “think outside the box.” But what does that really mean? Initial assumptions are the staff students interact with while touring campus or even those they will encounter during their enrollment journey, like the bursar, but campuses thrive on the shoulders of so many others. That’s where Adam Continenza, Marketing and Communications Specialist from Lakeland Community College, steps in. His expertise and utilization of innovative technology in targeted communication and niche audience marketing, are the “boots on the ground” strategy combating the challenges facing technical and community colleges today. Tune in to hear more from Adam and his journey to successfully recruiting Niche Audiences. Interested in being on the show? Contact us! highered@mediacross.com Learn more about MediaCross on our website: mediacross.com Follow us on social media to keep up with new episodes: LinkedIn - https://www.linkedin.com/company/mediacross-inc Facebook - https://www.facebook.com/MediaCrossInc Instagram - https://www.instagram.com/mediacross_inc/?hl=en