Send us a text With FIFA 2026 on the horizon, now is the time for casino operators to get serious about integrated sports betting strategies. In this special episode, moderated by Zoltan, we sit down with Iren Kuznietsova, Head of Business Operations at SOFTSWISS Sportsbook, to explore a practical roadmap for maximizing engagement, retention, and revenue during one of the world’s biggest sporting events. From the most common pitfalls operators face, to proven mechanics for player retention, a...
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Send us a text With FIFA 2026 on the horizon, now is the time for casino operators to get serious about integrated sports betting strategies. In this special episode, moderated by Zoltan, we sit down with Iren Kuznietsova, Head of Business Operations at SOFTSWISS Sportsbook, to explore a practical roadmap for maximizing engagement, retention, and revenue during one of the world’s biggest sporting events. From the most common pitfalls operators face, to proven mechanics for player retention, a...
From Zero to #1 - How SOFTSWISS Built the World’s Largest Game Aggregator and Changed iGaming Forever
HIPTHER Talks
44 minutes
3 months ago
From Zero to #1 - How SOFTSWISS Built the World’s Largest Game Aggregator and Changed iGaming Forever
Send us a text In this special episode of HIPTHER Talks, we sit down with Tatyana Kaminskaya, Head of the award-winning SOFTSWISS Game Aggregator, to explore the story behind one of the most transformative products in the iGaming industry. Now celebrating its 10th anniversary, the SOFTSWISS Game Aggregator has grown from an ambitious idea into the largest content hub in iGaming, powering casinos across 24+ global jurisdictions. But what does it take to build and sustain a product that operato...
HIPTHER Talks
Send us a text With FIFA 2026 on the horizon, now is the time for casino operators to get serious about integrated sports betting strategies. In this special episode, moderated by Zoltan, we sit down with Iren Kuznietsova, Head of Business Operations at SOFTSWISS Sportsbook, to explore a practical roadmap for maximizing engagement, retention, and revenue during one of the world’s biggest sporting events. From the most common pitfalls operators face, to proven mechanics for player retention, a...
