History Dispatches is a daily history show hosted by father and son duo Matt and McKinley Breen. The show covers people, places, events and even objects from throughout history. While any topic is fair game, Matt and McKinley hold a soft spot for the offbeat and wacky stories that most people don’t know about.
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History Dispatches is a daily history show hosted by father and son duo Matt and McKinley Breen. The show covers people, places, events and even objects from throughout history. While any topic is fair game, Matt and McKinley hold a soft spot for the offbeat and wacky stories that most people don’t know about.
In 1992, one of Great Britain’s most revered and trusted brands - Hoover - began a marketing campaign giving away two plane tickets to the United States - a value of 600 pounds at the time - if you bought at least 100 pounds worth of appliance products. If that seems like an insanely bad idea - you are right. This is the story of the Hoover Flight Promotion - perhaps the most costly and catastrophic marketing campaign in history.
Sources
https://thehustle.co/the-worst-sales-promotion-in-history
https://en.wikipedia.org/wiki/Hoover_free_flights_promotion
Image: https://upload.wikimedia.org/wikipedia/commons/a/a8/Hoover_vacuum_cleaner_illustration%2C_1919.jpg
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History Dispatches
History Dispatches is a daily history show hosted by father and son duo Matt and McKinley Breen. The show covers people, places, events and even objects from throughout history. While any topic is fair game, Matt and McKinley hold a soft spot for the offbeat and wacky stories that most people don’t know about.