In this episode, Todd Saunders shares how one small group of customers with much better retention changed the direction of his entire business. Instead of chasing trends or going broader, he went deep into a simple, overlooked niche -- independent flooring retailers -- and ended up building the core software used across the industry. Todd explains why brand and community mattered more than features, how Facebook groups and events became his main growth drivers, and how that approach helped h...
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In this episode, Todd Saunders shares how one small group of customers with much better retention changed the direction of his entire business. Instead of chasing trends or going broader, he went deep into a simple, overlooked niche -- independent flooring retailers -- and ended up building the core software used across the industry. Todd explains why brand and community mattered more than features, how Facebook groups and events became his main growth drivers, and how that approach helped h...
The Private Equity Bubble? | Inside a Private Equity Firm Built for What Comes Next
HoldCo Builders
59 minutes
2 months ago
The Private Equity Bubble? | Inside a Private Equity Firm Built for What Comes Next
My guest today is Joel Mathew, Head of Originations at Woodson Equity. We discuss how his entrepreneurial path led him into private equity, Woodson’s “inch wide, mile deep” focus on diversified industrials and business services, and why they favor hands-on, control deals. Joel shares a live carve-out playbook, how he sources more than a 1,000 deals a year, the first-100-days operating cadence, culture as an edge, off-market vs. banked processes, and the mindset required to win in the lower mi...
HoldCo Builders
In this episode, Todd Saunders shares how one small group of customers with much better retention changed the direction of his entire business. Instead of chasing trends or going broader, he went deep into a simple, overlooked niche -- independent flooring retailers -- and ended up building the core software used across the industry. Todd explains why brand and community mattered more than features, how Facebook groups and events became his main growth drivers, and how that approach helped h...