Only 5% Can Afford Traditional Home Care with Clay Foutch

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Home Care Strategy Lab

Miriam Allred

52 episodes

5 days ago

Is there a single right way to run a home care agency? We sure don’t think so. That’s why we’re interviewing home care leaders across the industry and asking them tough questions about the strategies, operations, and decisions behind their success. Join host Miriam Allred, veteran home care podcaster known for Home Care U and Vision: The Home Care Leaders’ Podcast, as she puts high-growth home care agencies under the microscope to see what works, what doesn’t, and why. Get ready to listen, learn, and build the winning formula for your own success. In the Home Care Strategy Lab, you are the scientist.

Management

Business

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Management

Business

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Only 5% Can Afford Traditional Home Care with Clay Foutch

Home Care Strategy Lab

25 minutes

1 month ago

Only 5% Can Afford Traditional Home Care with Clay Foutch

Live @ HCAOA—20-minute conversation with Clayton Foutch, CEO of Home Matters Caregiving

Clayton Foutch on LinkedIn
Home Matters Caregiving
Home Matters started as a family business in 2007, franchised in 2020, and now has 39 locations nationwide.
Built on a nurse-guided, innovation-focused model shaped by Clayton’s engineering background.
Traditional care mainly serves the top 5% who can afford $10–30K/month, leaving a huge access and labor gap.
The team has reviewed ~40 emerging technologies and formally tested several to close these gaps.
Passive tech matters most—anything clients must wear, charge, or interact with quickly fails.
Sensi leads in audio-based passive monitoring, but roughly 25% of clients still resist it.
Operators must shift from reactive to proactive care models using tech to prevent incidents.
Agencies can partner with discharge planners by offering tech-forward solutions for families who can’t afford full-time care, proving value through metrics like readmissions.

Sponsors:

Baba (callbaba.com): AI phone-based co-pilot for seniors to prevent loneliness, create support, and connect them with professionals
Paradigm (paradigmseniors.com): Credentialing, billing automation, and revenue cycle management for VA and Medicaid payments
HomeSight (vantiva.com/homesight): TV-based wellness hub for blended care—video visits, health monitoring, and daily reminders for the family and care team