In Episode 3 of Hospitality Reinvented, Doug Radkey takes a deep dive into Total Guest Revenue Management (TGRM)—a transformative approach that goes beyond the traditional metrics like RevPAR and ADR. Today’s hospitality landscape demands a holistic view of guest spending, and TGRM is the key to unlocking your hotel’s full revenue potential.

Doug explores how focusing on Revenue Per Available Guest (RevPAG) and Total Revenue Management (TRM) helps hoteliers optimize all revenue streams—from rooms and F&B to amenities and guest experiences. Learn how integrating TGRM into your operations can enhance profitability, drive guest satisfaction, and create a more seamless, revenue-generating ecosystem across your property.

This episode is packed with insights into how you can align your hotel’s strategy to capture more value per guest while elevating their overall experience. Tune in now to discover how to leverage TGRM for your hotel’s future success!