In this episode of How I AI, I sit down with Colette Mason, a collaborative AI consultant with over 40 years of real-world systems experience across investment banking, the UK government, and large-scale public infrastructure. Today, she helps business owners build AI teammates that actually support their brains instead of overwhelm them. Colette brings a grounded, human-first lens to AI. We talk about her seven AI user archetypes, how your personality might be sabotaging your own AI results,...
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In this episode of How I AI, I sit down with Colette Mason, a collaborative AI consultant with over 40 years of real-world systems experience across investment banking, the UK government, and large-scale public infrastructure. Today, she helps business owners build AI teammates that actually support their brains instead of overwhelm them. Colette brings a grounded, human-first lens to AI. We talk about her seven AI user archetypes, how your personality might be sabotaging your own AI results,...
Solo Episode: Turning Content Into Funnels: Building a Custom GPT for Your Business
How I AI
16 minutes
2 months ago
Solo Episode: Turning Content Into Funnels: Building a Custom GPT for Your Business
Welcome back to How I AI. In this solo episode, I’m diving into why custom GPTs are more than experiments and how they can act as real funnels for your business. I share my own journey building the How I AI Podcast Companion GPT and how it’s now a personal guide to the entire show, surfacing the right guest, story, or resource at the exact moment you need it. Along the way, I highlight insights from the Global Wellness Institute’s 2025 Micro-Trends report, share my take on tool fatigue from C...
How I AI
In this episode of How I AI, I sit down with Colette Mason, a collaborative AI consultant with over 40 years of real-world systems experience across investment banking, the UK government, and large-scale public infrastructure. Today, she helps business owners build AI teammates that actually support their brains instead of overwhelm them. Colette brings a grounded, human-first lens to AI. We talk about her seven AI user archetypes, how your personality might be sabotaging your own AI results,...
