Every year it happens. You head into January full of intention – new planner, new strategy, new promise that this is the year your marketing finally feels organised and intentional. And then by mid-February… you’re right back in reactive mode wondering what the hell happened. In today’s episode of the How I Do Content Podcast, I’m breaking down why this cycle keeps repeating itself – and spoiler alert: it has nothing to do with your motivation, organisation, or discipline. The real reas...
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Every year it happens. You head into January full of intention – new planner, new strategy, new promise that this is the year your marketing finally feels organised and intentional. And then by mid-February… you’re right back in reactive mode wondering what the hell happened. In today’s episode of the How I Do Content Podcast, I’m breaking down why this cycle keeps repeating itself – and spoiler alert: it has nothing to do with your motivation, organisation, or discipline. The real reas...
212. The Messaging Strategy Behind My Multi 5-Figure Launch
How I Do Content
11 minutes
3 months ago
212. The Messaging Strategy Behind My Multi 5-Figure Launch
I’ve just wrapped up the most recent launch of my program Micro Messaging. And even though I’ve launched this offer 3 times before – this launch marked a new evolution of Micro Messaging. So this meant that my messaging + marketing needed to be on point. I already knew the program was magic – but if my dream clients didn’t see that instantly, they wouldn’t choose it. My job was to make it the obvious choice. So in today’s episode, I’m going to take you behind the scenes of this launch a...
How I Do Content
Every year it happens. You head into January full of intention – new planner, new strategy, new promise that this is the year your marketing finally feels organised and intentional. And then by mid-February… you’re right back in reactive mode wondering what the hell happened. In today’s episode of the How I Do Content Podcast, I’m breaking down why this cycle keeps repeating itself – and spoiler alert: it has nothing to do with your motivation, organisation, or discipline. The real reas...
