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How I Tested That
David J Bland
41 episodes
2 weeks ago
Testing your ideas against reality can be challenging. Not everything will go as planned. It’s about keeping an open mind, having a clear hypothesis and running multiple tests to see if you have enough directional evidence to keep going. This is the How I Tested That Podcast, where David J Bland connects with entrepreneurs and innovators who had the courage to test their ideas with real people, in the market, with sometimes surprising results. Join us as we explore the ups and downs of experimentation… together.
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All content for How I Tested That is the property of David J Bland and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Testing your ideas against reality can be challenging. Not everything will go as planned. It’s about keeping an open mind, having a clear hypothesis and running multiple tests to see if you have enough directional evidence to keep going. This is the How I Tested That Podcast, where David J Bland connects with entrepreneurs and innovators who had the courage to test their ideas with real people, in the market, with sometimes surprising results. Join us as we explore the ups and downs of experimentation… together.
Show more...
Business
Technology
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Aurora Winter | How I Tested A Publishing Company
How I Tested That
36 minutes
1 month ago
Aurora Winter | How I Tested A Publishing Company

Summary

In this episode we interview Aurora Winter. She’s the founder of Same Page Publishing, an innovative publishing company that helps you launch as a thought leader.

Aurora shares her journey from the film industry to becoming a successful author and publisher. 

We discuss her early assumptions with helping authors through her 'Spoken Author Method' and her testing of new formats like video books. 

The conversation highlights the importance of storytelling in business, problem-solving, and the value of micro-testing.

Guest Links

LinkedIn Profile: https://linkedin.com/in/AuroraWinter

Same Page Publishing: https://samepagepublishing.com/

Turn Words Into Wealth: https://turnwordsintowealth.com/


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How I Tested That
Testing your ideas against reality can be challenging. Not everything will go as planned. It’s about keeping an open mind, having a clear hypothesis and running multiple tests to see if you have enough directional evidence to keep going. This is the How I Tested That Podcast, where David J Bland connects with entrepreneurs and innovators who had the courage to test their ideas with real people, in the market, with sometimes surprising results. Join us as we explore the ups and downs of experimentation… together.