Effective Growth and Right Price ft Anuj Rathi, SVP of Revenue and Growth at Swiggy

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How to Product?

PM School

25 episodes

1 month ago

This podcast series is brought to you by PM School and hosted by Arjav Jain - Product Manager at Quizizz. It is designed to guide students and early-in-career professionals to understand the nuances of an otherwise undefined world of Product Management. We will bring in industry experts and talk to them about the questions that you've been losing your sleep over and you will walk away with a better understanding of this crazy world and be placed better to dive into your first PM role. Apply for the next cohort of PM School's Live Program - https://bit.ly/3kMQWj8

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Effective Growth and Right Price ft Anuj Rathi, SVP of Revenue and Growth at Swiggy

How to Product?

33 minutes 58 seconds

2 years ago

Effective Growth and Right Price ft Anuj Rathi, SVP of Revenue and Growth at Swiggy

Step into the shoes of a Product Manager with our Live Program. Apply now! 🚀 - ⁠⁠⁠⁠https://lnkd.in/d9XStqg⁠⁠⁠⁠

In this episode (S04E04) of "How to Product?", ⁠⁠⁠⁠Arjav Jain⁠⁠⁠⁠, the host talks to Anuj Rathi, SVP of Revenue and Growth including Product at Swiggy. To start with, Anuj highlights some differences in product management in a marketplace or e-commerce vs a traditional software/product. Arjav digs deeper into something Anuj said "Growth is effective when the product is priced right" and the conversation revolves around how to go about effective growth and right pricing. Anuj breaks down what growth means and how to look at it, and multiple ways to price a product and what lens to wear depending on the nature of your product. Anuj provides an example of Swiggy One (a membership program on Swiggy) and talks at length about how he and his team went about designing it to achieve effective growth and the right price. Anuj leaves us with tips for budding PMs and we wished this episode wouldn't end!

Apply for the next cohort of PM School's Live Program - ⁠⁠⁠⁠https://lnkd.in/d9XStqg⁠⁠⁠⁠

About PM School: [Checkout ⁠⁠⁠⁠pmschool.io⁠⁠⁠⁠] Looking to make a career transition to Product Management? Take the first step to becoming an amazing Product Manager. PM School will help you get tested on Product skills. We do everything we possibly can to kickstart your PM career. And we would help you prepare a resume, practice interviews, and even help you in salary negotiation. Talk to us to understand how to approach companies and plan your move into Product management. We have a 2-month remote program (you can join us from anywhere) that prepares you to excel in your first job as a Product Manager or to make a smooth transition to a leading Product role in your current/new organization. Throughout the program, you will become familiar with a broad range of topics such as Product Discovery, Product Roadmap, Market Research, Agile, Scrum, Product Development, and Planning: which will provide you with a strong foundation to become a skilled Product Manager

About Arjav Jain: Arjav is currently a Lead PM at Osmo/BYJU'S where he's leading some 0-1 strategic product initiatives for the company. He has over 5 years of experience in product and over 7 years in the industry primarily in the software space. He was previously a Program Manager and Software Engineer at Microsoft. Arjav is also an alumnus of Georgia Tech. [Follow him here: ⁠⁠⁠⁠Arjav Jain⁠⁠⁠⁠]