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How to Scale
Jens Düing
23 episodes
4 months ago

Welcome to ‘How to Scale’, the podcast focused on helping purpose-led software companies to successfully Scale-Up hosted by Jens Düing, one of the Senior Partners at Frog Capital.


For more than 10 years we have developed a solid understanding of the common challenges that scale-up companies face. With our group of operating partners, who have learnt from years of experience, we have created the Scale-Up Methodology, which brings together insights and tools to help improve companies’ probability of success of reaching sustainable profitability. Each podcast looks at a different challenge that all companies will face on their way to scale.


Register on our website for updates on new episodes of the podcast with other related content from our Operating Partners and the Scale-Up Methodology.


We welcome all feedback, questions or topic suggestions for us to cover in future episodes, so please email us any time.


Hosted on Acast. See acast.com/privacy for more information.

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Entrepreneurship
Business,
Investing,
Management
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All content for How to Scale is the property of Jens Düing and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Welcome to ‘How to Scale’, the podcast focused on helping purpose-led software companies to successfully Scale-Up hosted by Jens Düing, one of the Senior Partners at Frog Capital.


For more than 10 years we have developed a solid understanding of the common challenges that scale-up companies face. With our group of operating partners, who have learnt from years of experience, we have created the Scale-Up Methodology, which brings together insights and tools to help improve companies’ probability of success of reaching sustainable profitability. Each podcast looks at a different challenge that all companies will face on their way to scale.


Register on our website for updates on new episodes of the podcast with other related content from our Operating Partners and the Scale-Up Methodology.


We welcome all feedback, questions or topic suggestions for us to cover in future episodes, so please email us any time.


Hosted on Acast. See acast.com/privacy for more information.

Show more...
Entrepreneurship
Business,
Investing,
Management
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John Lord - Successfully Scaling Sales
How to Scale
26 minutes 8 seconds
1 year ago
John Lord - Successfully Scaling Sales

In the 5th episode of the second season of Frog’s How to Scale podcast, Operating Partner James Bagan speaks with John Lord, serial chair, investor and advisor to scale up businesses, about structuring processes to enable successful sales scale-up.

 

John is currently chair at Red Flag Alert, Tred and Engage PSG Search, focusing on steering these companies through their scale-up journeys. He previously founded TruNarrative in 2016 until their successful acquisition in 2021. Prior to that he was Group Managing Director at GBG Plc, helping to take the business from a valuation of £18M to a listing on AIM of £1Billion. 

 

In our conversation we cover:

  • The importance and value of process
  • Understanding the difference between KPIs and Standard Operating Procedures
  • Implementing Minimum Standard Operating Procedures to enable effective sales
  • Adopting a sales playbook to deliver Minimum Standard Operating Procedures
  • The criticality of discovery in the sales process
  • Utilising high gain and low gain questions to get closer to the customer
  • Nature versus nurture in sales people

 

We cover these topics and many others extensively in How to Scale, Frog’s library of Scale-Up insights, including further episodes of the podcast and Scale-Up toolkits from our Frog Operating Partners. Subscribe to our podcast or follow us on Linkedin to ensure you never miss a new episode. We welcome all feedback, questions or topic suggestions for us to cover in future episodes, so please email us. We’d love to hear from you.


Hosted on Acast. See acast.com/privacy for more information.

How to Scale

Welcome to ‘How to Scale’, the podcast focused on helping purpose-led software companies to successfully Scale-Up hosted by Jens Düing, one of the Senior Partners at Frog Capital.


For more than 10 years we have developed a solid understanding of the common challenges that scale-up companies face. With our group of operating partners, who have learnt from years of experience, we have created the Scale-Up Methodology, which brings together insights and tools to help improve companies’ probability of success of reaching sustainable profitability. Each podcast looks at a different challenge that all companies will face on their way to scale.


Register on our website for updates on new episodes of the podcast with other related content from our Operating Partners and the Scale-Up Methodology.


We welcome all feedback, questions or topic suggestions for us to cover in future episodes, so please email us any time.


Hosted on Acast. See acast.com/privacy for more information.