In this episode, I sat down with senior creative and copywriter Bruno Cisco to dive deep into the real creative impact of AI. We unpacked the evolution of copywriting, the creative pitfalls of overusing AI tools, and how brands can actually stand out when everything is starting to sound the same. Whether you're a junior creative, brand owner, or AI enthusiast, this is a must-listen for anyone navigating creativity in the age of automation. Chapters 06:00 How AI Disrupts Copywriting 15:00 Brea...
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In this episode, I sat down with senior creative and copywriter Bruno Cisco to dive deep into the real creative impact of AI. We unpacked the evolution of copywriting, the creative pitfalls of overusing AI tools, and how brands can actually stand out when everything is starting to sound the same. Whether you're a junior creative, brand owner, or AI enthusiast, this is a must-listen for anyone navigating creativity in the age of automation. Chapters 06:00 How AI Disrupts Copywriting 15:00 Brea...
In this solo episode, Daniel dives into an eye-opening MIT study exploring whether generative AI tools like ChatGPT actually enhance creativity or just make us faster. The findings challenge some assumptions and spark new ideas on how we should work with AI, not against it. Chapters: 01:00 – Study setup: 3 groups, 1 creative task 02:00 – Key results: More ideas with AI, but less originality 04:00 – Humans + AI: The winning combo 06:00 – New skills creatives need with AI 08:00 – 5 action...
Human AI Experience
In this episode, I sat down with senior creative and copywriter Bruno Cisco to dive deep into the real creative impact of AI. We unpacked the evolution of copywriting, the creative pitfalls of overusing AI tools, and how brands can actually stand out when everything is starting to sound the same. Whether you're a junior creative, brand owner, or AI enthusiast, this is a must-listen for anyone navigating creativity in the age of automation. Chapters 06:00 How AI Disrupts Copywriting 15:00 Brea...
