Daniel Phillips is the creator and founder of Illbury + Goose, a Canadian-made lifestyle brand producing socially conscious apparel, apothecary, and leather goods.   In this episode Scott and Ryan get the opportunity to sit down with Dan, one of London's most iconic brand builders, and learn about the origins of Illbury + Goose as well as Dan's origin story. Having an entrepreneurial mindset from a young age, he was able to pair his passion of design with a great entrepreneurial drive and mindset, creating diversity with his craft, and executing! We explore trends, community, the power of collaboration, and Ryan takes this opportunity to ask Daniel. . ."what's the secret to being so cool!" 😂 Another amazing episode with another amazing London, Ontario entrepreneur, and business owner!