In this episode, I(@thejoshmckinney) sit down with Michael Zenga(@michaelzenga), the co-founder of BJJ Fanatics, for an in-depth conversation on building one of the most influential brands in jiu-jitsu. We talk about what makes BJJ Fanatics different, their vision for the future, Michael’s personal insights on running a successful BJJ business, and even how to be a better competitor. Whether you’re a coach, competitor, or just a fan of the sport, this episode is packed with value you won’t want to miss.
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