In this RISE Files session, I take you through the exact identity rupture that transformed my entire business: the moment I realized my leadership leaks (not my strategy) were capping my income.

I share how a client defaulting on payments became the mirror I couldn’t ignore, why I shut down my own mastermind at the peak of comfort, and how I rebuilt everything from negative 100% MRR to 140% regained in 28 days by leading myself with standards I used to reserve only for my clients.

I walk you through the uncomfortable decisions, boundary-setting, and “nice girl funerals” that forced me to stop cushioning everyone else and finally match my conviction with my capacity.

I break down the behind-the-scenes of launching Nice Girl Funeral, turning lived experience into offers, making terrifying moves in real time, and creating a culture where clients lead themselves instead of hiding, shrinking, or pedestalling me.

If you’ve been operating with lower standards for yourself than you hold for your clients, or if you know you’re still leading from fear, placation, or comfort ..

this episode will punch you into your next level. T

his is the work that built my $500K+ recurring revenue engine and it started with radical self-honesty.

If this episode called out your leadership leaks and you know you need tighter self-trust, standards, identity, and capacity going into 2026 — RQ1 is where we fix it fast.
👉 Join here: https://jessica-parr.mykajabi.com/offers/GBU7PYon/checkout