ill communication: copywriting tips & sales strategies for small businesses
Kim Kiel - Marketing & Copywriting Strategist
170 episodes
1 week ago
If you're tired of hearing from the same gurus shouting each other out and talking about the same things over and over again, this episode is for you. Kim shares why she's excited about Regeneration 2025, a free virtual summit that's bringing together diverse voices who are reimagining business as a force for good. You'll discover why the online coaching world often feels like a pyramid scheme (spoiler: it's not just you), and how events like this summit are creating something more regenerat...
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If you're tired of hearing from the same gurus shouting each other out and talking about the same things over and over again, this episode is for you. Kim shares why she's excited about Regeneration 2025, a free virtual summit that's bringing together diverse voices who are reimagining business as a force for good. You'll discover why the online coaching world often feels like a pyramid scheme (spoiler: it's not just you), and how events like this summit are creating something more regenerat...
How to use the FAB formula to write copy that generates sales
ill communication: copywriting tips & sales strategies for small businesses
10 minutes
5 months ago
How to use the FAB formula to write copy that generates sales
Tired of writing sales copy that just seems to list out features and specs, but leaves your readers yawning? In this special 150th episode of Ill Communication, I’m diving into the secret sauce that transforms dull, lifeless sales copy into a message that sparks curiosity and inspires action: the FAB Formula. It’s the technique that helps you bridge the gap between what your offer is and why it matters. Plus, I’m celebrating this incredible milestone—150 episodes of helping you become an ill ...
ill communication: copywriting tips & sales strategies for small businesses
If you're tired of hearing from the same gurus shouting each other out and talking about the same things over and over again, this episode is for you. Kim shares why she's excited about Regeneration 2025, a free virtual summit that's bringing together diverse voices who are reimagining business as a force for good. You'll discover why the online coaching world often feels like a pyramid scheme (spoiler: it's not just you), and how events like this summit are creating something more regenerat...
