Ep.21 Why Your Agent Website Is Important

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"In The Blue Zone" Real Estate Marketing Podcast

"In The Blue Zone" Marketing Podcast

13 episodes

4 hours ago

Welcome to "In the Blue Zone", the real estate marketing podcast where difference makers and influencers from around Coldwell Banker discuss how to enjoy success, find inspiration, earn more money and have fun building a business. Your hosts Jeff Geoghan and Betsy Stecz from Coldwell Banker Realty marketing will be bringing fun and engaging interviews from around our amazing company - and beyond - to help you grow your marketing savvy and be a better businessperson! __ The views, thoughts, and opinions expressed are the speakers' own and do not represent the views, thoughts, and opinions of

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All content for "In The Blue Zone" Real Estate Marketing Podcast is the property of "In The Blue Zone" Marketing Podcast and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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Ep.21 Why Your Agent Website Is Important - Featuring Chris Linsell

"In The Blue Zone" Real Estate Marketing Podcast

1 hour 26 seconds

1 year ago

Ep.21 Why Your Agent Website Is Important - Featuring Chris Linsell

In this episode of "In The Blue Zone" we're excited to interview an industry leader & influencer, Chris Linsell with Luxury Presence. With Chris, we dive in to the latest trends in real estate marketing, focusing on the shift from social media to professional business websites. We discuss the Luxury Presence "State of Real Estate Marketing" Report, which reveals that 78% of agents plan to increase their marketing budgets in 2024. Chris emphasizes the importance of building a unique brand and voice through a well-designed website, which has become the most crucial marketing tool for agents. He shares tips on leveraging local SEO and creating targeted content to stand out in a crowded market. Additionally, Chris highlights the growing role of AI in real estate websites, enhancing lead generation and content optimization. Tune in for actionable insights and strategies to elevate your real estate marketing game.

Enjoy our conversation as much as we did!

Find your own copy of the "State of Real Estate Marketing" Report here:

https://www.luxurypresence.com/state-of-real-estate-marketing-report/

Suggested by Chris:

Read Write Own by Chris Dixon

https://a.co/d/afAhH4n

The Forest for the Trees by Betsy Lerner

https://a.co/d/7je2KmU

And by Jeff:

The War of Art by Steven Pressfield

https://a.co/d/7je2KmU

The views, thoughts, and opinions expressed are the speakers' own and do not represent the views, thoughts, and opinions of Anywhere Real Estate Inc., its subsidiaries or employees. The material and information presented here is for general information purposes only. The "Coldwell Banker" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, or service.

As an independent contractor sales associate, your participation in or use of any Coldwell Banker Realty materials, programs, or meetings is completely voluntary. Your participation in or use is not required for your continued affiliation with the Company. Any affiliation by you with Coldwell Banker Realty is intended to be that of an independent contractor sales associate, not an employee.