Inference is Turing Post’s way of asking the big questions about AI — and refusing easy answers. Each episode starts with a simple prompt: “When will we…?” – and follows it wherever it leads.
Host Ksenia Se sits down with the people shaping the future firsthand: researchers, founders, engineers, and entrepreneurs. The conversations are candid, sharp, and sometimes surprising – less about polished visions, more about the real work happening behind the scenes.
It’s called Inference for a reason: opinions are great, but we want to connect the dots – between research breakthroughs, business moves, technical hurdles, and shifting ambitions.
If you’re tired of vague futurism and ready for real conversations about what’s coming (and what’s not), this is your feed. Join us – and draw your own inference.
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Inference is Turing Post’s way of asking the big questions about AI — and refusing easy answers. Each episode starts with a simple prompt: “When will we…?” – and follows it wherever it leads.
Host Ksenia Se sits down with the people shaping the future firsthand: researchers, founders, engineers, and entrepreneurs. The conversations are candid, sharp, and sometimes surprising – less about polished visions, more about the real work happening behind the scenes.
It’s called Inference for a reason: opinions are great, but we want to connect the dots – between research breakthroughs, business moves, technical hurdles, and shifting ambitions.
If you’re tired of vague futurism and ready for real conversations about what’s coming (and what’s not), this is your feed. Join us – and draw your own inference.
AI CHANGED THE WEB. Here’s How to Build for It | A conversation with Linda Tong, CEO of Webflow
Inference by Turing Post
27 minutes
4 months ago
AI CHANGED THE WEB. Here’s How to Build for It | A conversation with Linda Tong, CEO of Webflow
At some point in the last year, bots became your biggest website visitors. Not people. Not crawlers. Not even APIs. Bots with goals. Agents with plans.
Linda Tong, CEO of Webflow, has seen it up close – and she's redesigning the web to meet them.
In this episode, we talk about what it means to build agent-first websites:
How to talk to bots.
How to let them click buttons.
And how to create experiences that work for humans and AI – without turning the internet into garbage.
We cover:
– When bot traffic started overtaking humans
– Why AEO (agentic engine optimization) is the new SEO
– Why websites need a second language – for LLMs
– What "agent-ready" structure really means
– Hybrid UX: visual for humans, semantic for agents
– Why dynamic, personalized web experiences are overdue
– Leadership, kindness, and Ender’s Game as a design philosophy
This one's fast, nerdy, real, and fun. Linda’s not afraid to challenge old assumptions – or to break her own product if it means building what’s next.
Did you like the episode? You know the drill:
📌 Subscribe for more conversations with the builders shaping real-world AI.
💬 Leave a comment if this resonated.
👍 Like it if you liked it.
🫶 Thank you for watching and sharing!
Guest:
Linda Tong, CEO @Webflow
https://www.linkedin.com/in/lktong/
https://x.com/yaylt
https://webflow.com/
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*Chapters*
0:00 - Introduction
0:43 - The Rise of Non-Human Traffic
1:54 - When Did the Shift to Bot Traffic Start?
2:24 - Good Bots vs. Bad Bots
3:39 - The Emergence of AEO (AI/Agentic Engine Optimization)
5:18 - Building Websites for Agents
6:43 - What Agents Need from a Website
8:55 - Enabling Agents to Take Action
10:04 - The Future of Websites: Dual Human and Agent Interfaces
12:12 - The Vision for a Conversational Webflow
14:19 - Beyond Creation: The Future of Dynamic Web Experiences
18:42 - Is SEO Dead? The Relationship Between SEO and AEO
22:10 - The Impact of AGI on Web Development
24:19 - The Book That Shaped Linda
27:00 - Final Thoughts: The Need for "Kind AI"
Turing Post is a newsletter about AI's past, present, and future. Publisher Ksenia Se explores how intelligent systems are built – and how they’re changing how we think, work, and live.
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Inference by Turing Post
Inference is Turing Post’s way of asking the big questions about AI — and refusing easy answers. Each episode starts with a simple prompt: “When will we…?” – and follows it wherever it leads.
Host Ksenia Se sits down with the people shaping the future firsthand: researchers, founders, engineers, and entrepreneurs. The conversations are candid, sharp, and sometimes surprising – less about polished visions, more about the real work happening behind the scenes.
It’s called Inference for a reason: opinions are great, but we want to connect the dots – between research breakthroughs, business moves, technical hurdles, and shifting ambitions.
If you’re tired of vague futurism and ready for real conversations about what’s coming (and what’s not), this is your feed. Join us – and draw your own inference.
