In this episode of Influence - Personal Branding for Founders, Dayal cuts through the noise and reveals what it truly takes to build a successful personal brand, and why most people are getting it completely wrong. He breaks down the critical difference between personal branding and social media tactics, explaining how great personal brands are built from the inside out, not through viral hacks and content playbooks.

You'll learn the 6 key principles that separate authentic thought leaders from those just chasing algorithms: starting with your "why," engineering social proof strategically, mixing broad and niche audiences, and why consistency and curiosity trump growth hacks every time. Dayal shares actionable steps you can implement this week to map your objectives, audit your strengths, and identify credibility milestones that actually build lasting influence.

This episode is essential for founders, entrepreneurs, business leaders, and anyone serious about building a personal brand that's as strong offline as it is on LinkedIn. Want more no-fluff ideas? Follow him on LinkedIn.