Ever wondered how to build an inbound demand engine that (almost) runs itself? Or how to grow a blog to more than 11M visitors a month? Join us as we explore the most complex challenges and hear how we grew HubSpot to a $2B company with more than 180,000 customers globally. Led by your Host Kat Warboys, you’ll hear from HubSpotters who are experts in their field. Whether you're a startup or a scale up, a marketer or the CEO, you’ll learn from our triumphs (and missteps) that can be applied to help you grow better.
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Ever wondered how to build an inbound demand engine that (almost) runs itself? Or how to grow a blog to more than 11M visitors a month? Join us as we explore the most complex challenges and hear how we grew HubSpot to a $2B company with more than 180,000 customers globally. Led by your Host Kat Warboys, you’ll hear from HubSpotters who are experts in their field. Whether you're a startup or a scale up, a marketer or the CEO, you’ll learn from our triumphs (and missteps) that can be applied to help you grow better.
Driving Success: Creating an Award Winning Culture and How to Thrive in a Hybrid Work Environment
Inside HubSpot
48 minutes
2 years ago
Driving Success: Creating an Award Winning Culture and How to Thrive in a Hybrid Work Environment
Company culture is an organisation's most powerful advantage. But what makes up culture? How can organisations develop their culture to be their most important asset? Katie Burke, HubSpot's Chief People Officer, takes us on the journey to being named the #1 best workplace on Glassdoor and the #1 best workplace for women by Fortune. We go behind the scenes with Katie on the definition of company culture, and how to scale it, the process behind HubSpot's hybrid work model, why flexible work is critical for diversity and inclusion, and the tough but necessary, decisions every organisation will need to make as they grow. Plus, Katie shares her personal career advice, check it out!
Bookmarks
(03:17) Codifying your culture
(20:40) HubSpot's hybrid work model
(33:44) HubSpot's employee benefits
(44:47) Katie's career advice
Helpful Resources
The HubSpot Culture Code: Creating a Company We Love
The Company Culture Code Template
HubSpot's Employee Benefits
Inside HubSpot
Ever wondered how to build an inbound demand engine that (almost) runs itself? Or how to grow a blog to more than 11M visitors a month? Join us as we explore the most complex challenges and hear how we grew HubSpot to a $2B company with more than 180,000 customers globally. Led by your Host Kat Warboys, you’ll hear from HubSpotters who are experts in their field. Whether you're a startup or a scale up, a marketer or the CEO, you’ll learn from our triumphs (and missteps) that can be applied to help you grow better.
