In this episode, Gemma interviews Sofia Saghir - Campaigns Manager at Riot Communications, a PR agency specialising in arts, culture and entertainment. Sofia discusses the difference between delivering campaigns while working in-house vs at an agency. Also she talks about the range of coverage needed for a successful PR campaign and how the growing importance of BookTok is changing the media landscape. She shares how her career began on her book blog, along with some invaluable advice for asp...
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In this episode, Gemma interviews Sofia Saghir - Campaigns Manager at Riot Communications, a PR agency specialising in arts, culture and entertainment. Sofia discusses the difference between delivering campaigns while working in-house vs at an agency. Also she talks about the range of coverage needed for a successful PR campaign and how the growing importance of BookTok is changing the media landscape. She shares how her career began on her book blog, along with some invaluable advice for asp...
Interview with Lauri Kubuitsile, author of The Scattering
Inside Publishing
36 minutes
2 months ago
Interview with Lauri Kubuitsile, author of The Scattering
In this episode of Inside Publishing, Gemma interviews Lauri Kubuitsile, author of The Scattering. We talk about her experiences as an author who has worked with many publishers, her views on genres as a marketing tool and why she doesn’t have a literary agent. Her historical novel, The Scattering explores the lives of two women and their experiences of two historical atrocities in Southern Africa at the beginning of the twentieth century: the Herero and Nama genocide, and the Anglo-Boer war....
Inside Publishing
In this episode, Gemma interviews Sofia Saghir - Campaigns Manager at Riot Communications, a PR agency specialising in arts, culture and entertainment. Sofia discusses the difference between delivering campaigns while working in-house vs at an agency. Also she talks about the range of coverage needed for a successful PR campaign and how the growing importance of BookTok is changing the media landscape. She shares how her career began on her book blog, along with some invaluable advice for asp...
