In this episode, Gemma interviews Sofia Saghir - Campaigns Manager at Riot Communications, a PR agency specialising in arts, culture and entertainment. Sofia discusses the difference between delivering campaigns while working in-house vs at an agency. Also she talks about the range of coverage needed for a successful PR campaign and how the growing importance of BookTok is changing the media landscape. She shares how her career began on her book blog, along with some invaluable advice for asp...
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In this episode, Gemma interviews Sofia Saghir - Campaigns Manager at Riot Communications, a PR agency specialising in arts, culture and entertainment. Sofia discusses the difference between delivering campaigns while working in-house vs at an agency. Also she talks about the range of coverage needed for a successful PR campaign and how the growing importance of BookTok is changing the media landscape. She shares how her career began on her book blog, along with some invaluable advice for asp...
In this episode, Tamara speaks to Lottie May - Project Manager and Bookseller at Mr B's Emporium in Bath - about her experiences in bookselling. Lottie discusses her career path from a book lover (beginning in historical fiction), to a BA in History, to a now bookseller, project manager, and sometimes publisher at Mr B's. We also discuss the typical work day at Mr B's, from in house reading spas (essentially, literary therapy), to curating subscriptions for customers, to celebrity sightings a...
Inside Publishing
In this episode, Gemma interviews Sofia Saghir - Campaigns Manager at Riot Communications, a PR agency specialising in arts, culture and entertainment. Sofia discusses the difference between delivering campaigns while working in-house vs at an agency. Also she talks about the range of coverage needed for a successful PR campaign and how the growing importance of BookTok is changing the media landscape. She shares how her career began on her book blog, along with some invaluable advice for asp...
