Want more bookings when the market cools? Start by being everywhere your clients look. We close the season with a clear, tactical breakdown of why ubiquity beats hyper-targeting and how to layer small actions into big awareness. Instead of chasing a single channel or obsessing over last-click ROI, we map the buyer’s journey and show how the four-touch rule turns casual familiarity into fast trust when the inspection window opens. We walk through practical ways to stack visibility without bre...
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Want more bookings when the market cools? Start by being everywhere your clients look. We close the season with a clear, tactical breakdown of why ubiquity beats hyper-targeting and how to layer small actions into big awareness. Instead of chasing a single channel or obsessing over last-click ROI, we map the buyer’s journey and show how the four-touch rule turns casual familiarity into fast trust when the inspection window opens. We walk through practical ways to stack visibility without bre...
Lance Coffman returns to Inspector Toolbelt Talk to deliver a masterclass on the current state of commercial property inspections and why it remains an exceptional opportunity for inspectors looking to diversify their business. While residential markets have struggled over the past two years, commercial inspections continue to thrive. Unlike residential inspections that depend almost entirely on real estate transactions, commercial inspectors serve a diverse clientele including current build...
Inspector Toolbelt Talk
Want more bookings when the market cools? Start by being everywhere your clients look. We close the season with a clear, tactical breakdown of why ubiquity beats hyper-targeting and how to layer small actions into big awareness. Instead of chasing a single channel or obsessing over last-click ROI, we map the buyer’s journey and show how the four-touch rule turns casual familiarity into fast trust when the inspection window opens. We walk through practical ways to stack visibility without bre...
