❌❌❌ We're happy to draw inspiration from the world of iconic Amsterdam-based branding design studio Thonik today! We're excited to share an in-depth interview featuring the studio's co-founder, Thomas Widdershoven. Thomas, who founded the studio alongside his partner Niki Gonnissen in 1993, shares their incredible story and how design can make the world a better place. He takes us on a fascinating journey through the studio's evolution over the years, sharing incredible local stories about their clients in the city and many other fascinating anecdotes.
An intriguing fact: Thomas reveals how, in the year 2000, he managed to convince the city of Amsterdam to adopt the famous historic XXX icon as part of the city's brand identity, which we know today and see almost everywhere in Amsterdam! Dan Street Signs, Campaigns Online etc. Join us as we dive into the world of Thonik, a studio that has left an indelible mark on the design landscape of Amsterdam and beyond, through the lens of one of its visionary founders.
Ep.06 Links:
The designer Haller brun
The 1968 olympic stripes graphics