Inspiring Futures - Lessons from the Worlds of Marketing and Advertising
Ed Cotton
154 episodes
1 week ago
Send us a text It's always interesting to see what a network agency in a local market is capable of, especially at a moment in advertising history when geography matters less than it ever has. A few weeks back, I got a chance to sit down with Havas Chiago's Chief Strategy Officer, Chase Cornett, and Chief Creative Officer Frank Dattalo to talk about the change they're implementing as a leadership team that includes President Kat Ott. Our conversation was wide-ranging and covered t...
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Send us a text It's always interesting to see what a network agency in a local market is capable of, especially at a moment in advertising history when geography matters less than it ever has. A few weeks back, I got a chance to sit down with Havas Chiago's Chief Strategy Officer, Chase Cornett, and Chief Creative Officer Frank Dattalo to talk about the change they're implementing as a leadership team that includes President Kat Ott. Our conversation was wide-ranging and covered t...
Nick Avaria- Inside The Unglamorous World of Agency Operations
Inspiring Futures - Lessons from the Worlds of Marketing and Advertising
1 hour 1 minute
1 month ago
Nick Avaria- Inside The Unglamorous World of Agency Operations
Send us a text While most of us are obsessed with the creative and strategy side of the business, the harsh reality is that agencies succeed or fail based on their operational competence. For this recent episode of Inspiring Futures, I spent time talking to Nick Avaria. Nick has owned his own agency, and he also buys agencies and consults with them to help them improve operations. Here are some of the highlights of our conversation. The agency landscape has transformed...
Inspiring Futures - Lessons from the Worlds of Marketing and Advertising
Send us a text It's always interesting to see what a network agency in a local market is capable of, especially at a moment in advertising history when geography matters less than it ever has. A few weeks back, I got a chance to sit down with Havas Chiago's Chief Strategy Officer, Chase Cornett, and Chief Creative Officer Frank Dattalo to talk about the change they're implementing as a leadership team that includes President Kat Ott. Our conversation was wide-ranging and covered t...
