Intelligent Artifice: become a 10X performance marketer
Shamanth Rao
19 episodes
2 days ago
Flo is a mobile app for women that’s redefining how femtech brands earn trust and scale fast. With over 3 million downloads and $2M+ in monthly revenue, Flo’s creative strategy is a masterclass in empathy-driven marketing. In this video, we break down the 5 key ad strategies that helped Flo dominate the market, based on an in-depth analysis of 80+ top-performing ads using BruteForce.ai. What you’ll learn: 1. Why leading with uncomfortable truths builds trust 2. How simplicity and emotional...
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Flo is a mobile app for women that’s redefining how femtech brands earn trust and scale fast. With over 3 million downloads and $2M+ in monthly revenue, Flo’s creative strategy is a masterclass in empathy-driven marketing. In this video, we break down the 5 key ad strategies that helped Flo dominate the market, based on an in-depth analysis of 80+ top-performing ads using BruteForce.ai. What you’ll learn: 1. Why leading with uncomfortable truths builds trust 2. How simplicity and emotional...
🏃 $35M from “lazy workouts”? We reverse-engineered 381 ads to see how they did it 🏃
Intelligent Artifice: become a 10X performance marketer
9 minutes
4 months ago
🏃 $35M from “lazy workouts”? We reverse-engineered 381 ads to see how they did it 🏃
In today’s episode we deconstruct JustFit, the fitness app that scaled to $35 million by focusing on a unique niche: at-home workouts for plus-size women. We dive into 381 of their ad scripts to uncover their successful creative system. Discover how JustFit masters identity-based marketing, using specific personas, emotional hooks, and implied social proof to resonate with an often-overlooked audience. We’ll break down their modular messaging, explore how they build trust through "manufacture...
Intelligent Artifice: become a 10X performance marketer
Flo is a mobile app for women that’s redefining how femtech brands earn trust and scale fast. With over 3 million downloads and $2M+ in monthly revenue, Flo’s creative strategy is a masterclass in empathy-driven marketing. In this video, we break down the 5 key ad strategies that helped Flo dominate the market, based on an in-depth analysis of 80+ top-performing ads using BruteForce.ai. What you’ll learn: 1. Why leading with uncomfortable truths builds trust 2. How simplicity and emotional...
