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Intelligent Artifice: become a 10X performance marketer
Shamanth Rao
19 episodes
1 day ago
Flo is a mobile app for women that’s redefining how femtech brands earn trust and scale fast. With over 3 million downloads and $2M+ in monthly revenue, Flo’s creative strategy is a masterclass in empathy-driven marketing. In this video, we break down the 5 key ad strategies that helped Flo dominate the market, based on an in-depth analysis of 80+ top-performing ads using BruteForce.ai. What you’ll learn: 1. Why leading with uncomfortable truths builds trust 2. How simplicity and emotional...
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Marketing
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All content for Intelligent Artifice: become a 10X performance marketer is the property of Shamanth Rao and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Flo is a mobile app for women that’s redefining how femtech brands earn trust and scale fast. With over 3 million downloads and $2M+ in monthly revenue, Flo’s creative strategy is a masterclass in empathy-driven marketing. In this video, we break down the 5 key ad strategies that helped Flo dominate the market, based on an in-depth analysis of 80+ top-performing ads using BruteForce.ai. What you’ll learn: 1. Why leading with uncomfortable truths builds trust 2. How simplicity and emotional...
Show more...
Marketing
Business
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🏋Deconstructing Ladder’s growth engine: urgency, FOMO, identity🏋
Intelligent Artifice: become a 10X performance marketer
8 minutes
2 months ago
🏋Deconstructing Ladder’s growth engine: urgency, FOMO, identity🏋
In this episode, we break down the ad strategy behind Ladder — the strength training app for busy people that has generated over $19 million in the past 12 months. Using BruteForce AI, our proprietary ad intelligence system, we analyzed 210+ video ads to uncover how Ladder uses identity-driven messaging, urgency framing, and aspirational storytelling to persuade power users in the fitness space. From time-bound challenges like “Give me 6 weeks” to gender-specific archetypes such as “Muscle Mo...
Intelligent Artifice: become a 10X performance marketer
Flo is a mobile app for women that’s redefining how femtech brands earn trust and scale fast. With over 3 million downloads and $2M+ in monthly revenue, Flo’s creative strategy is a masterclass in empathy-driven marketing. In this video, we break down the 5 key ad strategies that helped Flo dominate the market, based on an in-depth analysis of 80+ top-performing ads using BruteForce.ai. What you’ll learn: 1. Why leading with uncomfortable truths builds trust 2. How simplicity and emotional...