Bridging the AI Hype Gap
The interior design industry is currently navigating a "backlash" phase where the reality of using generic AI tools often falls short of the massive marketing hype. In this episode, we move beyond the excitement of new model drops to address the "human readiness challenge" that leaves many talented designers feeling paralyzed by change. Joined by Microsoft’s Kristin Jin, we explore why most AI feels like a "people-pleasing" intern that requires too much hand-holding and how you can reclaim your cognitive freedom by moving toward a human-first framework.
We dive into the shift from generic chatbots to custom-built environments, specifically the Digital Roundtable concept designed for luxury firms. Instead of struggling to make generic AI understand the nuances of a high-end project, you can now curate a board of up to 10 specialized avatars—from marketing experts to operational strategists—who act as your firm’s strategic board of directors. We discuss how to automate the "brainless" tasks that drain your energy, like drafting site visit follow-ups and launching project tasks, so you can focus on the critical thinking and high-level design work that truly moves the needle for your business.
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Bridging the AI Hype Gap
The interior design industry is currently navigating a "backlash" phase where the reality of using generic AI tools often falls short of the massive marketing hype. In this episode, we move beyond the excitement of new model drops to address the "human readiness challenge" that leaves many talented designers feeling paralyzed by change. Joined by Microsoft’s Kristin Jin, we explore why most AI feels like a "people-pleasing" intern that requires too much hand-holding and how you can reclaim your cognitive freedom by moving toward a human-first framework.
We dive into the shift from generic chatbots to custom-built environments, specifically the Digital Roundtable concept designed for luxury firms. Instead of struggling to make generic AI understand the nuances of a high-end project, you can now curate a board of up to 10 specialized avatars—from marketing experts to operational strategists—who act as your firm’s strategic board of directors. We discuss how to automate the "brainless" tasks that drain your energy, like drafting site visit follow-ups and launching project tasks, so you can focus on the critical thinking and high-level design work that truly moves the needle for your business.
Convert More Interior Design Prospects: Why Your Sales Conversations Aren't Working and What to Do Instead
Interior DesignHer
1 hour 42 minutes 13 seconds
5 months ago
Convert More Interior Design Prospects: Why Your Sales Conversations Aren't Working and What to Do Instead
If you're an interior designer who's tired of losing projects to less talented competitors, this episode reveals exactly why it's happening and how to fix it.
Sales expert Nikki Rausch specializes in helping professionals have more effective sales conversations through neurolinguistic programming techniques and structured processes. After decades in corporate sales, she now teaches interior designers how to convert more prospects without feeling pushy or manipulative.
In this episode, Nikki reveals:
Why the sales conversation matters more than your portfolio when prospects make decisions
Her 5-step Selling Staircase framework for systematically guiding prospects to signed contracts
How to ask strategic questions that position you as the expert while revealing client needs
The art of recognizing and responding to buying signals that most designers miss completely
Why flexible business practices help small design firms outcompete larger, more rigid competitors
Whether you struggle with sales conversations or simply want to convert more prospects into paying clients, Nikki's insights will transform how you approach every client interaction and help you win more of the projects you deserve.
Connect with Nikki:
Website: https://yoursalesmaven.com/
Free Training: yoursalesmaven.com/designher
Instagram: @yoursalesmaven
Join the Interior DesignHer community:
Website: https://www.interiordesignher.com/
Instagram: https://www.instagram.com/interior_designher/
Newsletter: https://robbandco.myflodesk.com/interior-designher-newsletter-full-page
Interior DesignHer
Bridging the AI Hype Gap
The interior design industry is currently navigating a "backlash" phase where the reality of using generic AI tools often falls short of the massive marketing hype. In this episode, we move beyond the excitement of new model drops to address the "human readiness challenge" that leaves many talented designers feeling paralyzed by change. Joined by Microsoft’s Kristin Jin, we explore why most AI feels like a "people-pleasing" intern that requires too much hand-holding and how you can reclaim your cognitive freedom by moving toward a human-first framework.
We dive into the shift from generic chatbots to custom-built environments, specifically the Digital Roundtable concept designed for luxury firms. Instead of struggling to make generic AI understand the nuances of a high-end project, you can now curate a board of up to 10 specialized avatars—from marketing experts to operational strategists—who act as your firm’s strategic board of directors. We discuss how to automate the "brainless" tasks that drain your energy, like drafting site visit follow-ups and launching project tasks, so you can focus on the critical thinking and high-level design work that truly moves the needle for your business.
