12 - Richard Bogie and Chris Cashen Talk Trusted Media

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Irish Marketing Podcast

Tinpot Productions

18 episodes

1 week ago

The Irish Marketing Podcast, powered by IMJ and Tinpot Productions drops every Friday.

Each week we give you the need to know on what's happening in Irish marketing with interviews, insights and context from the frontlines of adland and further afield.

We know you're busy so it's always short, informative and to the point with absolute minimum faff guaranteed.

Presenter - Daryl Moorhouse
Sound Engineer - Sean Byrne
Recorded, edited and mixed at Tinpot Productions Studios, Dublin

if you've got a story you'd like to hear featured on the Irish Marketing Podcast, let us know via pod@tinpot.ie

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12 - Richard Bogie and Chris Cashen Talk Trusted Media

Irish Marketing Podcast

16 minutes

1 month ago

12 - Richard Bogie and Chris Cashen Talk Trusted Media

Are young people more media savvy than we might expect and is there a pendulum attention swing towards legacy trusted media?

On this weeks pod we discuss the News for The Next Generation report released by Newsbrands recently We asked 2 senior industry executives to weigh in with their thoughts.

Richard Bogie - MD of News Ireland spoke about his storied history working in the publishing industry and what the report tells us about young people's connection to trusted media in 2025.
And, Chris Cashen Group Head of Strategy at WPP joined us in studio the give the planners perspective on the report and spoke about the importance of maintaining a local media ecosystem

Read the report here

Presenter – Daryl Moorhouse
Sound Engineer – Sean Byrne
Recorded, edited and mixed at Tinpot Productions Studios, Dublin

If you’ve got a story you’d like to hear featured on the Irish Marketing Podcast, let us know via pod@tinpot.ie