
Forget vanity metrics. Noel Geer, CEO & Founder of Connected Interactive, joins host Adam W. Barney to reveal why most brands are wasting money chasing CPMs and ROAS...and how focusing on lifetime value unlocks real, lasting growth.
In this episode of Is Anything Real in Paid Advertising?, we dive into:
If you’re tired of chasing impressions that don’t convert and want a smarter way forward, this one’s for you.
📨 Get in touch with Noel: noelg@connectedinteractive.com
🔗 Connect with Noel: https://www.linkedin.com/in/noel-geer-98855915/
🌐 Learn more about Connected Interactive: https://connectedinteractive.com/
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