
How to Use ChatGPT: Guide for BeginnersEpisode Summary
Dan Sanchez, AI educator and host of AI-Driven Marketer* joins Jack to share a real-world beginner’s guide on how to use ChatGPT the right way.Forget fancy prompts and endless tool lists. Dan walks you through the actual skills that separate casual users from smart operators. You’ll learn how ChatGPT’s memory really works, why context matters more than prompts, and how to build systems that make ChatGPT 10x more useful. Dan also breaks down how to train custom GPTs, use ChatGPT agents, and coach the model for better writing, research, and marketing tasks. He shares beginner-friendly examples that any marketer, freelancer, or creator can apply immediately. Whether you're brand new to ChatGPT or trying to get more out of it, this episode gives you a clear path forward. If you're tired of surface-level tips and want practical, repeatable ways to use ChatGPT better, this one’s for you.
Timestamps
00:00 Why AI Marketing Is Exploding Right Now
04:20 The Tools Aren’t the Answer — This Is
07:17 AI Memory Explained: Why Most People Miss This10:17 Context Engineering: The Skill That Separates Pros
13:25 AI in Action: Real Marketing Use Cases That Work16:15 Fail Fast: Why Marketers Should Experiment with AI
19:18 Can AI Kill Critical Thinking? Here’s the Truth
22:13 Why Failing with AI Is the Fastest Way to Learn
25:21 Coaching AI: How to Get Better Results Every Time
28:09 Testing Limits: Using AI for Big, Risky Tasks
36:44 Want Personalization? Start with Better Processes
38:05 Stop Guessing: Map Your Work to AI, Step-by-Step
39:23 What to Automate vs. What to Delegate with AI
42:10 Content Creation at Scale: What AI Can Actually Do
43:35 Messy Process? AI Won’t Help Until You Fix This46:21 SOPs and Custom GPTs: Build Once, Use Forever
52:24 Why Documenting Your Work is Now a Superpower
58:24 How Writing and Process Thinking Boost AI Use
01:01:27 The “Helpful Neighbor” Mindset for Smarter AI Use
01:03:29 Advanced Tactics: Coaching, Prompting, and Projects
01:07:33 Outro
Resources
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