Tommy “Tech” Giraux pulls back the curtain on how Honest Burgers scaled fast, kept the vibes, survived chaos (rain-soaked 600-burger giveaways, voucher meltdowns), cooked on a billionaire’s yacht, and is now using AI to free managers to do real hospitality. Tommy Giraux is Head of Systems at Honest Burgers. He joined 12 years ago when there were 3 sites, helped open through the boom to 45 pre-COVID (now 39), and shifted from GM/Ops to building the tech stack that powers speed and consistency...
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Tommy “Tech” Giraux pulls back the curtain on how Honest Burgers scaled fast, kept the vibes, survived chaos (rain-soaked 600-burger giveaways, voucher meltdowns), cooked on a billionaire’s yacht, and is now using AI to free managers to do real hospitality. Tommy Giraux is Head of Systems at Honest Burgers. He joined 12 years ago when there were 3 sites, helped open through the boom to 45 pre-COVID (now 39), and shifted from GM/Ops to building the tech stack that powers speed and consistency...
Honest Burgers: We use AI to Supercharge our Managers! - Tommy “Tech” Giraux
It's All Gravy
35 minutes
2 months ago
Honest Burgers: We use AI to Supercharge our Managers! - Tommy “Tech” Giraux
Tommy “Tech” Giraux pulls back the curtain on how Honest Burgers scaled fast, kept the vibes, survived chaos (rain-soaked 600-burger giveaways, voucher meltdowns), cooked on a billionaire’s yacht, and is now using AI to free managers to do real hospitality. Tommy Giraux is Head of Systems at Honest Burgers. He joined 12 years ago when there were 3 sites, helped open through the boom to 45 pre-COVID (now 39), and shifted from GM/Ops to building the tech stack that powers speed and consistency...
It's All Gravy
Tommy “Tech” Giraux pulls back the curtain on how Honest Burgers scaled fast, kept the vibes, survived chaos (rain-soaked 600-burger giveaways, voucher meltdowns), cooked on a billionaire’s yacht, and is now using AI to free managers to do real hospitality. Tommy Giraux is Head of Systems at Honest Burgers. He joined 12 years ago when there were 3 sites, helped open through the boom to 45 pre-COVID (now 39), and shifted from GM/Ops to building the tech stack that powers speed and consistency...
