We're baaaaack!    From Taylor Swift to The Summer I Turned Pretty and Korean skincare - I’m unpacking the viral moments we can steal business lessons from. Think breadcrumb launches, owning your genius zone, and squeezing the juice out of your offers.   As always I'd love to hear your thoughts! Join the conversation over at @itsherbusiness_    ---   Welcome to the It's Her Business Podcast! I'm so excited to have you here - we'll be business besties from here on out. Join us each Monday for inspiring chats with trailblazing female founders - as well as some insightful solo eps - to empower you to dream bigger and make those dreams a reality. Her business is now your business. Alannah x --- A huge thank you to our podcast partners Bear Bones and Videopro for sponsoring this podcast. Use code ITSHERBUSINESS for 15% off your order Bear Bones Use the code VP30 to get $30 off your purchase at Videopro (ends 31.12.25)