The importance of On-site search intent

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John Timmerman Podcast

John Timmerman

128 episodes

1 week ago

I was just like you. You have a business, but it’s not where you want it to be right? I was there for 9 years. I could only afford to pay myself $20-30k a year living in New York State. And that was only after the first 2 years of taking nothing out of the business. Maybe you have moderate success making $1k, $5k, or $15k a month in revenue from your business, but all of that goes back into the business right? But you know you can build something great. On this channel I will go to battle for you, clawing and climbing our way to success and happiness. Ready? Start here.

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The importance of On-site search intent | John Timmerman

John Timmerman Podcast

18 minutes 55 seconds

3 years ago

The importance of On-site search intent | John Timmerman

Have you ever gone to a website, typed in what you're looking for, and been presented with a list of results that have nothing to do with what you want? If so, you're not alone.

A study by FleishmanHillard found that on average, only 35% of onsite searches return relevant results. This means that for every 10 onsite searches, only 3 will be successful.

That's a lot of wasted time and frustration for customers, and it's also bad for business. After all, if customers can't find what they're looking for on your site, they're likely to go to a competitor's site instead.

The good news is that there are steps you can take to improve your onsite search, and that’s exactly what I talk about in this video

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DISCLAIMER: The information in this podcast is my personal observations and opinions, and is not endorsed by anyone or any business mentioned in the video.