Top podcasters are often deemed journalists, despite never claiming to be journalists themselves. It’s understandable, as they often cover current events or land highly coveted interviews that traditional journalists used to land instead. But what about this new reality is important for people to keep in mind? In this video, we dive into all angles.

A huge thank you to Death to Stock for sponsoring this video. Use my code JULES15 for 15% off 12 months! And enter the visual universe here: https://utm.guru/DTS

0:00 - Podcasts are taking over

1:23 - Why I’m excited to talk about this

2:18 - Podcasts as a power move

4:09 - White House introduces “new media seat”

6:07 - Consumer’s high trust in podcasters

7:01 - Podcasters being called journalists

10:36 - How actual journalists are reacting

11:16 - Goals of this video

13:27 - Big thank you to Death to Stock

14:59 - Disclaimers

15:29 - The reality of being a journalist 

22:32 - The effects of traditional media’s bad reputation 

25:49 - (EXAMPLES) Top podcasters’ lack of principles

35:09 - Notes about top political podcasters

43:58 - Different media roles

44:48 - The reality of journalism podcasts 

45:48 - The historic rise of podcasts

54:47 - What makes podcasts thrive

55:04 - Why hosts are drawn to podcasts

57:45 - Why guests are drawn to podcasts

1:09:12 - Why consumers are drawn to podcasts 

1:15:43 - A lack of sincerity in the media landscape

1:18:41 - An emphasis on attention over truth

1:21:48 - Moving forward

1:23:16 - Gen Alpha podcast boom

1:24:27 - Takeaways

Intro animation by Black Book Studio: https://www.blackbook.studio/

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