This episode dives deep into neuroaesthetics, nervous-system-informed branding, and why traditional branding advice fails women who don’t feel safe enough to be seen yet. If you’ve ever felt frozen when it comes to posting, second-guessed your message into oblivion, or burned out after “putting yourself out there,” this conversation will land. Spoiler: this isn’t about fonts, funnels, or finding the “perfect” brand colors. It’s about capacity before clarity—and why creativity itself can...
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This episode dives deep into neuroaesthetics, nervous-system-informed branding, and why traditional branding advice fails women who don’t feel safe enough to be seen yet. If you’ve ever felt frozen when it comes to posting, second-guessed your message into oblivion, or burned out after “putting yourself out there,” this conversation will land. Spoiler: this isn’t about fonts, funnels, or finding the “perfect” brand colors. It’s about capacity before clarity—and why creativity itself can...
Community > Content: How to Build a Brand People Feel (Not Just Follow)
Kelli Was Here
18 minutes
2 months ago
Community > Content: How to Build a Brand People Feel (Not Just Follow)
The algorithm didn’t kill your brand—loneliness did. In this episode, I break down why community is the trend that isn’t a trend (it’s a return to what actually works), how irrational loyalty is created, and why being a person beats playing a persona. We talk real relationships, energetic resonance, and simple ways to turn your corner of the internet into a room people want to enter. You’ll learn: Why “community, not just presence” is winning right now—and how to start without a giant audienc...
Kelli Was Here
This episode dives deep into neuroaesthetics, nervous-system-informed branding, and why traditional branding advice fails women who don’t feel safe enough to be seen yet. If you’ve ever felt frozen when it comes to posting, second-guessed your message into oblivion, or burned out after “putting yourself out there,” this conversation will land. Spoiler: this isn’t about fonts, funnels, or finding the “perfect” brand colors. It’s about capacity before clarity—and why creativity itself can...
