Q4 has arrived with impossible pipeline targets and shrinking budgets. Most B2B marketers are scrambling, but there's a playbook that's working right now to generate actual pipeline (not just vanity metrics) now and into 2026. 

In this episode, Patrick breaks down a tried-and-tested LinkedIn Ads strategy that leverages third-party audiences, hyper-targeted segments, and AI-powered research to help B2B teams hit revenue goals. 

This playbook breaks down: 

→ Why native LinkedIn targeting filters kill pipeline generation

→ How to build dynamically targeted account lists using AI in under 15 minutes

→ The audience penetration formula (50%+ reach + 10x frequency = pipeline)

→ Creating thought leader ads based on real customer pain points, not guesswork

→ Using incentivized conversation ads to convert warm prospects into demos

If you are a B2B marketer, growth leader, or demand gen professional struggling to prove ROI on LinkedIn Ads, this playbook will transform how you approach Q4 campaigns—and give you a framework that scales into 2026.

Bon appétit 🤌