In this Best Of compilation, leaders from AWS, MLB, the PGA TOUR, TGL, the Portland Trail Blazers, and Cosm share what’s actually driving meaningful change across teams, leagues, and live experiences. From applying generative AI, to scaling immersive venues globally, to building cultures that reward experimentation and learning, these conversations focus on fan-first innovation shaping the future of sports. You’ll hear from the following guests: (0:39) Julie Souza, Global Head of Spor...
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In this Best Of compilation, leaders from AWS, MLB, the PGA TOUR, TGL, the Portland Trail Blazers, and Cosm share what’s actually driving meaningful change across teams, leagues, and live experiences. From applying generative AI, to scaling immersive venues globally, to building cultures that reward experimentation and learning, these conversations focus on fan-first innovation shaping the future of sports. You’ll hear from the following guests: (0:39) Julie Souza, Global Head of Spor...
Best Of: Streaming Wars, Rights Battles, & Sports Media
Know What Is Next
28 minutes
2 weeks ago
Best Of: Streaming Wars, Rights Battles, & Sports Media
The rules of media rights are shifting fast. In this Best Of episode, you’ll learn how leagues are navigating fragmented distribution, how Amazon and other digital players have altered valuation models, how private equity evaluates upside beyond rights fees, and why Nielsen’s new measurement approach is critical for the next decade. You’ll hear from the following guests: (0:44) Doug Perlman, Sports Media Advisors(5:50) Greg Bedrosian, Drake Star(10:28) Brian Herbst, NASCAR(16:36) Jessi...
Know What Is Next
In this Best Of compilation, leaders from AWS, MLB, the PGA TOUR, TGL, the Portland Trail Blazers, and Cosm share what’s actually driving meaningful change across teams, leagues, and live experiences. From applying generative AI, to scaling immersive venues globally, to building cultures that reward experimentation and learning, these conversations focus on fan-first innovation shaping the future of sports. You’ll hear from the following guests: (0:39) Julie Souza, Global Head of Spor...
