
In this episode of Lawbalization, Jonathan Bench speaks with Julia Pazos, partner at Cescon Barrieu Advogados and a leading voice on technology, AI, and intellectual property in Brazil. Julia shares her journey into IP law, what fuels her passion for the fast-moving innovation economy, and why Brazil is at a pivotal moment as it shapes its AI and tech governance landscape. She and Jonathan discuss Brazil’s emerging risk-based AI framework, the evolving debates around training data, authorship, and copyright, and how courts are increasingly embracing blockchain as evidence of creative ownership. Julia also offers an inside look at how Brazilian companies—and her own firm—are adopting AI, the challenges of training young lawyers in responsible use, and the growing role of self-regulation as technology outpaces legislation. Together, they explore the creator economy, Web3, and Brazil’s expanding data-center ecosystem, offering a candid and energetic view of innovation in one of Latin America’s most dynamic markets.