Episode Summary: In this episode, Helen shares a game-changing concept that transformed the way she manages her business: the realization that her role as a Managing Director (MD) is not to do everything herself but to ensure that everything gets done. She discusses how she shifted her focus from being the person who completes tasks to becoming a leader who delegates and oversees the completion of those tasks by her team.

Helen dives into the importance of understanding your true role as a business owner or leader, emphasizing that your job is to manage your team effectively rather than getting bogged down in the day-to-day tasks. She reflects on her own journey from being a "doer" to a "project manager" and the positive impact this shift has had on her business and personal life.

Key Takeaways:

• The Key Concept: Just because something needs doing doesn't mean you have to be the one to do it. Your job as a business owner or MD is to ensure that tasks are completed, not necessarily to complete them yourself.
• The Role of Delegation: Delegating tasks to team members, especially those who are specialists in their field, can be more efficient and effective. This frees up your time to focus on strategic aspects of the business.
• Shift in Mindset: Moving from a "doer" to a "teacher" and "project manager" allows you to empower your team, ensuring that they are capable of handling tasks on their own, which in turn helps grow the business.
• The Impact on Business and Lifestyle: By delegating effectively, Helen's to-do list has drastically reduced, and she has seen significant improvements in how her business operates. This change has also improved her work-life balance.

Listener Challenge: Helen challenges listeners to reflect on their current role in their business or organization. Are you taking on too much? Who else can handle tasks that you are currently doing? Consider how you can delegate more effectively and focus on leading rather than doing.

Resources Mentioned:

• Fiverr.com: A platform Helen uses to outsource tasks like creating sales pages.

Call to Action: If you found this episode insightful, subscribe to the podcast and share it with other business owners or leaders who might benefit from learning how to delegate more effectively. Don’t forget to tune in to the next episode for more tips on improving your business management skills. To find out more go to www.exceptionalthinking.co.uk. To book an appointment to talk about lead generation, go to www.exceptionalthinking.co.uk/contact

Hosted on Acast. See acast.com/privacy for more information.