What does it really take to nurture innovation inside one of the UK’s most iconic institutions? In this mini episode, our hosts sit down with Martine Parnell, Director of Digital & Marketing at the Royal Horticultural Society (RHS), to explore how psychological safety, experimentation, and collaboration shape the way her teams work. Martine shares how creating the right environment - where people feel safe to speak up, test ideas, and learn from mistakes - is essential to driving both creativity and impact.  Together, they explore: Why psychological safety fuels teamwork, retention, and innovation. How the RHS fosters a culture of continuous improvement and open learning. The power of blending multidisciplinary teams - from scientists to horticulturalists. Insights into the RHS’s digital transformation, including the creation of RHS Grow, an app that empowers gardeners with AI-driven advice and helps map cultivated plants across the UK. How data from digital platforms is shaping sustainability, scientific research, and the future of UK gardens. This conversation is a reminder that cultivating innovation isn’t about chasing perfection, it’s about creating the space for curiosity, iteration, and collaboration to flourish. Turn the notification bell on to hear more unfiltered stories from leaders across non-profits, higher education, culture, and social impact.