Leadership Lessons is a show where host Yatin Naik, Business Head at HT Smartcast, talks to leaders across industries about their journeys, aspirations, their challenges and how they overcame them. This is an HT Smartcast Original.
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Leadership Lessons is a show where host Yatin Naik, Business Head at HT Smartcast, talks to leaders across industries about their journeys, aspirations, their challenges and how they overcame them. This is an HT Smartcast Original.
What AI Can’t Replace in Brand Communication and PR
Leadership Lessons
24 minutes
10 months ago
What AI Can’t Replace in Brand Communication and PR
In this episode of *Leadership Lessons*, host Yatin Naik, Business Head at HT Smartcast, sits down with Atul Sharma, CEO of Ruder Finn India and Head of the Middle East, to explore the transformative role of AI in PR and marketing communications. With over 20 years of experience, Atul shares insights on how AI is reshaping crisis management, reputation building, and client trust while highlighting what AI cannot replace. He also discusses essential leadership skills for the AI era and how Ruder Finn integrates AI into its operations. Tune in for an engaging conversation on navigating AI-driven change in PR!
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Leadership Lessons
Leadership Lessons is a show where host Yatin Naik, Business Head at HT Smartcast, talks to leaders across industries about their journeys, aspirations, their challenges and how they overcame them. This is an HT Smartcast Original.